We love what we are doing

Zakaria Jaiathe


What are you offering and who is it for? We use mixed reality to help brands to show their products.
Where do you stand right now and what is your number one priority? Getting more customers.
What makes you and your team the best fit for building your product? We love what we are doing and have a diverse long professional experience.
What makes this time perfect for your product to hit market? The release of new advanced hardware as well as the maturity of technologies such as ARKit and Unity AR Foundation.
Tell us about your go to market strategy. We focus on luxury brands, first.

Our humble opinion..

We are independently giving feedbacks without hearing each other first, that gives you real different perspectives and is fun for us to read each other's view too!

Don't mind typos since we want this to be our unfiltered first impressions without overthinking

  1. I think the market is ready for your solution. But as a brand I am not 100% sure what you can do for me. If your focus is on luxury products, I would build the website and communication in the same way. Currently your communication does not reflect your customers, which is a pity.

  2. Its always great when i dont have to guess and know at very first sight what you are doing. well done on that part! Two questions though hero is not answering: who is it for? ecommerce shops? probably not right? because you need to have the glasses right? doctors implanting hips? trade shows or selling for B2B / wholesellers? transatlantic? POS? And 2. whats my benefit besides creating experiences. is it uplifting my conversion rate or reducing number of returns or is it just pimping my shop? when i can only use it in a POS why would i need VR then? Is the market actually ready for it? so gain interest yes, address my first fears and worries with a complex product like that before my little pain trigger inside tells me to leave.
    So I got the information but now it TOTALLY makes sense to emotionalize (yes it’s me always saying that). Is a watch the number one product you can think of that makes VR necessary or where i feel the incredible need to try VR for selling my products? Let me think what pops in my head…. sex toys 😉 large or complex items, cars maybe, again i dont kno whats your ideal customer. a watch like that you can easily ship to a store and have a much better product experience. and its cheaper. so thats not the ideal product. also who has 3d models of their products? lots of questions.
    Summarized: It needs way mote excitement and pointing out the revolutionary part of it while taking away the fear of trying something new. You know how much germans love new things
    And: i would totally work with the 2020 buzzword of “experiential commerce”, guess thats what it is.