|What are you offering and who is it for?
|Dating solutions for single Millennials in San Diego, CA
|Where do you stand right now and what is your number one priority?
|Launched 1 month ago, growing awareness. Need better marketing tactics but amp up more social events and increase enrolled matchmaking members
|What makes you and your team the best fit for building your product?
|I am included in the target market so understand the specific client pain points. Became a certified date coach and have a background in behavioral therapy plus worked several yrs in recruitment where I gained the sales and operational skills of the business.
|What makes this time perfect for your product to hit market?
|Finding love is never going to go out of style and people are always interested in seeking new opportunities that relate to them, especially in a hyper digitalized world reimplementing human interaction is valuable. Through COVID more people have reported feeling lonely and would prioritize finding life partner.
|Tell us about your go to market strategy.
|Presently it is all word of mouth and my preferred social media platform is Instagram. I am creating my own content so it has positive tones, millennial phrases and appeals to both genders in terms of aesthetics. I have a low budget and definitely gather inspiration from other date coaches and matchmakers but believe I am original and ambitious in all the varied services we provide at Keen Dating Co.